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ABOUT US

ABOUT

US

Prakash Trading Company, a family-owned business in supply and distribution of electrical and lighting solutions, traces its history to the early 1960s in Dubai, then still a small trading outpost on the Gulf coast, part of the then Trucial States.

The company’s journey began in 1962, with operations in supply and distribution of electrical and lighting solutions from a single retail outlet in Al Sabkha, Deira – the then trading hub of Dubai – where importers, exporters, wholesalers and retailers used to meet and carry out business transactions. It is one of the first business licenses to be granted by Dubai Municipality.

Over the years, Prakash Trading Company grew from strength to strength and expanded its business both horizontally and vertically from a single outlet to a network of stores, logistics operations serving a growing network of distributors, dealers and retailers by adding some of the most sought-after international brands and product catalogues to its portfolio of products. A diversified business, Prakash Trading Company contributes to the industries, communities and economies throughout the GCC and beyond by supplying futuristic, environmentally-friendly, innovative and diversified product range. The company’s strategy that emphasizes on the importance of an advanced technical approach, a highly-qualified management and operations team, and a flexible organization enabling close co-operation with both international and local manufacturers, are some of the key reasons behind its success. Prakash Trading Company has a sound financial base with the least financial exposure – that makes it a fundamentally strong business organisation.

OPERATIONS

Headquartered in the emirate of Dubai, Prakash Trading Company has a strong retail operation in the central business district of Deira, supported by a centralized logistics base in excess of 225,000 square feet at Dubai Investments Park. The company also has satellite sales and logistics facilities in Umm Ramool, Dubai, Sharjah and Mussafah Industrial Area of Abu Dhabi. Its logistics and distribution operation is supported by a fully automated system backed up with a fleet of commercial vehicles that support our operation across the network and covers all aspects of the operations – import, export, wholesale distribution as well as supplying to clients. Founded by a visionary businessman, the business is run by talented employees, backed by the effective use of technology that enables its professional team to add more value with faster response times dedicated to satisfying its customer expectations in terms of quality, on time delivery and value for money products and services.

OUR MISSION

Our mission drives us forward - we want to help people to see better and work and live better. Therefore, we have managed to build successful partnerships with our supply partners over the years and established lasting relationships with our customers and gaining their trust through exceptional performance and commitment. We will continue to build on our success through superior customer service, investment in people, process and innovation. We will continue to create a culture of integrity, innovation, honesty and passion in order to develop and retain the best talent within our organization.

OUR VISION

Our company and our culture are built on half a century of leadership with relentless adherence to our core values of integrity, quality and fairness in all levels of work. Hence, it is our vision to be the supplier of choice who best understands and satisfies the product, solutions and services requirement of the electro-mechanical and construction industry.

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